DOVER, New Jersey (July 6, 2011) – The makers of Kooli™, the new summertime sensation that keeps women’s swimsuits from snagging and buns from burning on hot poolside surfaces, is asking water lovers across America to join the Kooli™ Ambassador Network (KAN).

Individuals are invited to sign up at Kooli.com or www.facebook.com/KooliPoolside to receive his/her ambassadorship, which includes a unique promo code. With this code, the ambassador can entitle their friends to receive two dollars off the purchase of a Kooli™. The ambassador also receives one dollar for every Kooli™ that is purchased online in association with their individual promo code. The network is an opportunity for Kooli™ owners to tell their friends and family about this swimsuit accessory and pool toy, which is a product of Simply Clever Solutions, Inc. the same company that markets Custom Snuggies™.

“Through Facebook, we saw a growing number of people appreciating the Kooli™,” said Gary Blakeley, president and CEO of Simply Clever Solutions, Inc. “We decided to form the Kooli™ Ambassador Network to build a community of those who enjoy the very best in comfort by the pool and just about any place else you sit or lounge around outside.”

Certain to top this summer’s must-have lists, the recently launched Kooli™ is a circular- shaped stylishly cushioned mat that solves common poolside challenges. Made of Neoprene (the lightweight, flexible material used to make wetsuits) and featuring a soft nylon fabric surface, Kooli™ is waterproof, slip-proof, washable and resistant to chlorine. Weighing just a couple of ounces, Kooli™ is easy to carry around and can be rolled-up and put into a beach bag, purse or backpack. Kooli™ is currently available online at www.kooli.com.

About Kooli

Kooli™ is a product of Dover, New Jersey-based Simply Clever Solutions, Inc., a multi- faceted product development, management and marketing company that focuses on unique, personal, functional and affordable products for the direct-to-consumer, retail, and corporate promotions markets. MSRP for the Kooli is $14.95. For more information or to purchase Koolis, visit www.kooli.com. Simply Clever Solutions also markets Custom Snuggies™ (the blankets with sleeves) www.customsnuggie.com and other products. Simply Clever Solutions can be contacted at www.simplycleversolutionsinc.com.

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